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DTSTART:20260521T133000Z
DTEND:20260521T153000Z
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SUMMARY:What AI Means for Business Visibility with Bear Web Design: A BizBoost Program
DESCRIPTION:Hosted by Bear Web Design\n\nSpeaker Jennifer Folsom\n\n\n\n\n \n\n  understand how customer behavior is shifting from searching to asking and what that means for your business\n\n  see how AI tools like ChatGPT and Google Gemini summaries choose which businesses to show\n\n  learn simple ways to make your business caster to find\, understand\, and recommend online\n\n \n\nAbout Jennifer Folsom\n\nSenior Designer & Developer\n\nDigital Sales & Strategy\n\n\n\n\n \n\n\n\n\n\n\n\nJennifer Folsom specializes in digital strategy\, user-centered design\, and the development of engaging websites built with WordPress and WooCommerce. She works with organizations to plan\, design\, and launch digital experiences that support real business goals\, from improving accessibility and search visibility to creating online stores and scalable content platforms.\n\n\n\n \n\n\n\n\n\nJennifer believes successful digital projects begin with strong collaboration. She approaches every project with patience\, kindness\, and clear communication\, helping clients navigate technical decisions and develop strategies that support long-term growth.\n\n\n\nSpecialty areas include:\n\n\n	\n	Digital strategy that aligns websites\, marketing\, and business goals\n	\n	\n	Custom training and education through Bear Web Labs\n	\n	\n	Website accessibility (ADA/WCAG compliance and best practices)\n	\n	\n	Search engine optimization (SEO)\n	\n	Generative engine optimization (GEO)\n\n\n\n\nIn addition to working with Bear Web Design\, she is the Program Chair at SEFAA and has been an annual guest speaker for The Arts and Business Council of Greater Nashville since 2021.\n\nJennifer has been designing & developing websites for Bear Web Design since 2016 and has designed over 150 websites during her career.
X-ALT-DESC;FMTTYPE=text/html:<h2 style="text-align: center\;"><strong>Hosted by Bear Web Design<br />\nSpeaker Jennifer Folsom</strong></h2>\n\n<div style="text-align: center\;"><br />\n<img alt="" height="300" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/2544/Image/February/Untitleddesign9.png" style="width: 300px\; height: 300px\;" width="300" /></div>\n&nbsp\;\n\n<div>&bull\; understand how customer behavior is shifting from searching to asking and what that means for your business<br />\n&bull\; see how AI tools like ChatGPT and Google Gemini summaries choose which businesses to show<br />\n&bull\; learn simple ways to make your business caster to find\, understand\, and recommend online</div>\n\n<div style="text-align: center\;">&nbsp\;</div>\n\n<div>About Jennifer Folsom<br />\nSenior Designer &amp\; Developer<br />\nDigital Sales &amp\; Strategy</div>\n\n<div 0px="" class="uk-grid-margin uk-container uk-margin-remove-bottom" font-size:="" margin-bottom:="" pt="" style="--uk-inverse: initial\; display: flow-root\; box-sizing: content-box\; max-width: 1200px\; margin-left: auto\; margin-right: auto\; padding-left: 0px\; padding-right: 0px\; color: rgb(62\, 62\, 63)\; font-family: ">\n<div class="uk-grid tm-grid-expand uk-child-width-1-1" style="--uk-inverse: initial\; display: flex\; flex-wrap: wrap\; margin: 0px 0px 0px -40px\; padding: 0px\; list-style: none\;">\n<div class="uk-width-1-1" style="--uk-inverse: initial\; margin: 0px\; padding-left: 40px\; box-sizing: border-box\; width: 1240px\; max-width: 100%\; flex-grow: 1\;">\n<div color:="" data-olk-copy-source="MessageBody" dir="auto" font-feature-settings:="" font-kerning:="" font-language-override:="" font-optical-sizing:="" font-size-adjust:="" font-variation-settings:="" helvetica="" margin:="" padding:="" segoe="" style="border: 0px\; font-variant-numeric: inherit\; font-variant-east-asian: inherit\; font-variant-alternates: inherit\; font-variant-position: inherit\; font-variant-emoji: inherit\; font-stretch: inherit\; font-size: 15px\; line-height: inherit\;" ui="" vertical-align:="" web="" west="">&nbsp\;</div>\n</div>\n</div>\n</div>\n\n<div 10px="" class="uk-grid tm-grid-expand uk-margin-small" font-size:="" margin-top:="" pt="" style="--uk-inverse: initial\; display: flex\; flex-wrap: wrap\; margin-right: 0px\; margin-bottom: 10px\; margin-left: -40px\; padding: 0px\; list-style: none\; color: rgb(62\, 62\, 63)\; font-family: " uk-grid="">\n<div class="uk-width-3-4@m uk-first-column" style="--uk-inverse: initial\; margin: 0px\; padding-left: 40px\; box-sizing: border-box\; width: 930px\; max-width: 100%\; flex-grow: 1\; flex-shrink: initial\; flex-basis: initial\;">\n<div class="uk-panel uk-margin" style="--uk-inverse: initial\; display: flow-root\; position: relative\; box-sizing: border-box\; margin-bottom: 0px\;">\n<p data-end="622" data-start="253" style="--uk-inverse: initial\; margin: 0px\;">Jennifer Folsom specializes in digital strategy\, user-centered design\, and the development of engaging websites built with WordPress and WooCommerce. She works with organizations to plan\, design\, and launch digital experiences that support real business goals\, from improving accessibility and search visibility to creating online stores and scalable content platforms.</p>\n</div>\n</div>\n\n<div class="uk-width-1-4@m" style="--uk-inverse: initial\; margin: 0px\; padding-left: 40px\; box-sizing: border-box\; width: 310px\; max-width: 100%\; flex-grow: 1\; flex-shrink: initial\; flex-basis: initial\;">&nbsp\;</div>\n</div>\n\n<div class="uk-grid-margin uk-grid tm-grid-expand uk-grid-column-large uk-margin-remove-top" font-size:="" pt="" style="--uk-inverse: initial\; display: flex\; flex-wrap: wrap\; margin: 40px 0px 0px -70px\; padding: 0px\; list-style: none\; color: rgb(62\, 62\, 63)\; font-family: " uk-grid="">\n<div class="uk-width-2-3@m uk-first-column" style="--uk-inverse: initial\; margin: 0px\; padding-left: 70px\; box-sizing: border-box\; width: 846.656px\; max-width: 100%\; flex-grow: 1\; flex-shrink: initial\; flex-basis: initial\;">\n<div class="uk-panel uk-margin" style="--uk-inverse: initial\; display: flow-root\; position: relative\; box-sizing: border-box\; margin-bottom: 20px\;">\n<p data-end="880" data-start="624" style="--uk-inverse: initial\; margin: 0px\;">Jennifer believes successful digital projects begin with strong collaboration. She approaches every project with patience\, kindness\, and clear communication\, helping clients navigate technical decisions and develop strategies that support long-term growth.</p>\n</div>\n\n<div class="uk-panel uk-margin" style="--uk-inverse: initial\; display: flow-root\; position: relative\; box-sizing: border-box\; margin-bottom: 0px\; margin-top: 20px !important\;">\n<p style="--uk-inverse: initial\; margin: 0px 0px 20px\;">Specialty areas include:</p>\n\n<ul style="--uk-inverse: initial\; box-sizing: border-box\; margin: 20px 0px\; padding-left: 30px\;">\n	<li style="--uk-inverse: initial\;">\n	<p style="--uk-inverse: initial\; margin: 0px 0px 20px\;"><span style="--uk-inverse: initial\; font-weight: bolder\;">Digital strategy that aligns websites\, marketing\, and business goals</span></p>\n	</li>\n	<li style="--uk-inverse: initial\;">\n	<p style="--uk-inverse: initial\; margin: 0px 0px 20px\;"><span style="--uk-inverse: initial\; font-weight: bolder\;">Custom training and education</span>&nbsp\;through&nbsp\;<a href="https://www.bearwebdesign.com/bear-web-labs/" style="--uk-inverse: initial\; color: rgb(45\, 46\, 51)\; cursor: pointer\;">Bear Web Labs</a></p>\n	</li>\n	<li style="--uk-inverse: initial\;">\n	<p style="--uk-inverse: initial\; margin: 0px 0px 20px\;"><span style="--uk-inverse: initial\; font-weight: bolder\;">Website accessibility</span>&nbsp\;(ADA/WCAG compliance and best practices)</p>\n	</li>\n	<li style="--uk-inverse: initial\;">\n	<p style="--uk-inverse: initial\; margin: 0px 0px 20px\;"><span style="--uk-inverse: initial\; font-weight: bolder\;">Search engine optimization (SEO)</span></p>\n	</li>\n	<li style="--uk-inverse: initial\;"><span style="--uk-inverse: initial\; font-weight: bolder\;">Generative engine optimization (GEO)</span></li>\n</ul>\n\n<p style="--uk-inverse: initial\; margin: 20px 0px\;"><br style="--uk-inverse: initial\;" />\nIn addition to working with Bear Web Design\, she is the Program Chair at SEFAA and has been an annual guest speaker for The Arts and Business Council of Greater Nashville since 2021.</p>\n\n<p style="--uk-inverse: initial\; margin: 20px 0px 0px\;">Jennifer has been designing &amp\; developing websites for Bear Web Design since 2016&nbsp\;<span style="--uk-inverse: initial\;">and has designed&nbsp\;over 150 websites during her career.</span></p>\n</div>\n</div>\n</div>\n\n<p data-end="1038" data-start="871">&nbsp\;</p>\n
LOCATION:Mt. Juliet Chamber of Commerce 2055 N Mt. Juliet Rd.
UID:e.2544.14461
SEQUENCE:3
DTSTAMP:20260426T084206Z
URL:https://business.mjchamber.org/events/details/what-ai-means-for-business-visibility-with-bear-web-design-a-bizboost-program-14461
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